Project Duration
6 Months
Background
Legacy Bank is a financial management application designed to link users' existing bank accounts, track expenditures, and assist in budgeting. The app aims to empower users to manage their finances better by providing insights into their spending habits and offering tools to control their budgets effectively. It leverages advanced data visualisation, gamification, and social transaction features to create an engaging and user-friendly financial management experience.
Business Insights
The development of Legacy Bank was driven by the increasing demand for comprehensive personal finance management tools. Market research indicated that many users were seeking a consolidated platform to monitor their spending, set budgets, and receive actionable financial insights.
Development and Design Collaboration
The development of Legacy Bank was a collaborative effort involving cross-functional teams of UX designers, developers, and financial analysts. The UX team focused on creating an intuitive and seamless user experience, while the development team ensured the integration of secure banking APIs and real-time data processing capabilities. Regular design sprints and user testing sessions were conducted to iterate on the design and functionality, ensuring the app met user and stakeholder needs and expectations.
Challenges and Solutions
Data Integration and Security: Ensuring seamless and secure integration with multiple bank accounts was a significant challenge. We implemented robust encryption protocols and partnered with reliable banking API providers to ensure data security and integrity.
User Engagement: Maintaining user engagement over time required innovative features. We incorporated gamification elements such as finance scores and monthly recommendations to keep users motivated and informed.
Complex Data Visualisation: Presenting financial data in a clear and understandable manner was crucial. Our design team developed user-friendly graphs and charts that provided insightful visual representations of spending patterns.